By Hannah Benson
A Harvard psychologist, intellectual and author of Stumbling on Happiness, Gilbert’s perspective should shed some light on what makes people happy in the present day, and how this affects college life and those beyond it.
When asked about Gilbert’s reputation, Dan Anderson, vice president for university communications had this to say, “Gilbert is widely known for his research, and to having a great quality of life. His bestseller, Stumbling on Happiness, and three popular TED talks have popularized his work as a social psychologist.”
Gilbert’s work is known by many, as he is the Edgar Pierce Professor of Psychology at Harvard University, and is known for his research with one Timothy Wilson (University of Virginia) on affective forecasting. His book, a New York Times bestseller, is a deep and delightful explanation of what psychologists, neuroscientists and behavioral economists have discovered about why people are so bad at predicting the sources of their own joy. It has been very successful, and has been translated into over 30 languages, and won the 2007 Royal Society Prizes for Science Books.
How to determine what will make people happy has large and monumental implications for sales and marketing, business strategy and understanding consumers.
“He’s a great example of Elon’s priority on bringing world leaders and scholars to campus,” says Anderson, “giving students, faculty and staff the opportunity to learn from and interact from people who have challenging and inspiring ideas.”